I fell in love with New England—technically, my native New England—not on those tedious trips north from Pennsylvania when I was a tiny child, but month by month, on the pages of Yankee magazine.
I’ve mentioned before that my father, a first generation Italian-American, grew up in a papermill town in Western Maine. Think Richard Russo’s Empire Falls, or Monica Wood’s stunning memoir, When We Were the Kennedys. As a kid visiting family on summer vacation, I had trouble connecting with those visits—everything just felt too different and far away. (I got over that as I grew older, of course.)
My parents loved magazines, and I absorbed their addiction, lapping up every Life, Look, Good Housekeeping, Saturday Evening Post, Mademoiselle, or whatever the minute it arrived. But one magazine was extra special, for on its covers and in its pages the idea of New England began to take shape in my imagination.
Back then, Yankee was half the size it is today, which in and of itself set the magazine apart. I still miss the old book-size format, with its distinctive original cover art. Sometimes fanciful, sometimes near photographic, the covers invited you into village life or mountainscape, stormy seas or apple orchard, lighthouse or schoolhouse. Beatrix Sagendorph, wife of Yankee founder Robb Sagendorph, was responsible for many of those inimitable illustrations, starting a tradition that other talented artists would follow in the years to come.
Between those covers, black-and-white newsprint pages bore stories of “Old Salts” and boiled dinners and folk remedies, general stores, and regional history, of famous Yankees important to history and literature. There were poems and recipes and little jokes here and there, and pages of classifieds that this school kid read from beginning to end. If you could read the tiny type, you could find anything from farm equipment to a fishing camp on a lake, a sure-fire mosquito remedy, or a priceless heirloom recipe you could call your own for just a dollar and a stamped, self-addressed envelope. Come to think of it, the pages of Yankee were probably the first virtual general store.
With the changing times, Yankee has changed as well… first adding inside color, then giving up the compact, book-size format, then developing online content. Nonetheless, there is still much to love: enough “zip” to attract younger readers and sufficient old-fashioned sensibility to keep long-time readers like me happily engaged. Subscribers these days have access to a website that offers free downloads of tourist information, recipes, and other good stuff.
The most recent innovation has been the addition of the WGBH-produced TV series, Weekends with Yankee. The show, just now beginning its second season, airs on public stations; you will need to check your local outlet for day and time. The content has been delightfully varied thus far. If you love New England, or, if somehow, you’ve never been there, watch this show. Writer-explorer Richard Wiese and Amy Traverso, Yankee’s senior food editor, are enthusiastic yet relaxed hosts with the savvy to let the stories unfold naturally. It’s a great half hour. And if, like me, you still like something you can hold in your hand, try subscribing, and you can enjoy the varied pleasures of New England year round.
Cover photo: Rumford Falls, Oxford County, Maine.